Our Team

How We Work

Our reasons for becoming financial professionals are deeply personal. We repeatedly saw many friends and family struggling to find the help they needed to map out their financial future. We are confident that with our understanding of personal finance, coupled with our training as financial professionals, we can help people better prepare for the future. After years in the business, we have developed a reputation for educating individuals in an easy-to-understand manner so they can grasp personal finance and use those concepts to pursue their financial objectives. We feel a commitment to our community.

Our team approach adds perspective to all we do and provides increased benefits to our clients.

Meet Our Team

Gina Rief

Office Manager

509-946-1800

509-946-4269

gina@integrityip.net

Gina works as our Administrative Assistant extraordinaire! She not only makes sure the daily office operations run smoothly, but also ensures that our clients have what they need when they need it. Gina and her husband Paul have 3...

Jeff Seitz

Founder | Owner

509-946-1800

509-946-4269

jeff@integrityip.net

Jeff Seitz is the founder and owner of Integrity Financial Services. He works to apply his education and 29 years of experience to help you pursue your financial goals. He is passionate about helping his clients provide and plan for...

Sheryl McCormack

Administrative Assistant

sheryl@integrityip.net

Sheryl is our Administrative Assistant extraordinaire! She enjoys solving problems, helping clients and has a gift for organization. Sheryl moved from Gig Harbor to Richland to marry her soulmate Dave. She and Dave enjoy going on...